{"id":8861,"date":"2025-09-15T23:45:39","date_gmt":"2025-09-15T21:45:39","guid":{"rendered":"https:\/\/www.outofseo.com\/portfolio_page\/boehringer-ingelheim-consulting-seo-training-and-adwords-campaigns\/"},"modified":"2025-09-16T19:01:37","modified_gmt":"2025-09-16T17:01:37","slug":"boehringer-ingelheim-consulting-seo-training-and-adwords-campaigns","status":"publish","type":"portfolio_page","link":"https:\/\/www.outofseo.com\/en\/portfolio\/boehringer-ingelheim-consulting-seo-training-and-adwords-campaigns\/","title":{"rendered":"Boehringer Ingelheim: consulting, SEO training and adwords campaigns"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8861\" class=\"elementor elementor-8861 elementor-8490\" data-elementor-post-type=\"portfolio_page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-75e12f04 e-con-full e-flex parallax_section_no qode_elementor_container_no e-con e-parent\" data-id=\"75e12f04\" 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>\n\t\t\t\t\t\t\tCUSTOMER\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tBoehringer Ingelheim\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-54eac13a e-con-full e-flex parallax_section_no qode_elementor_container_no e-con e-child\" data-id=\"54eac13a\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d3df6b elementor-mobile-position-left elementor-tablet-position-left elementor-view-default elementor-position-top elementor-widget elementor-widget-icon-box\" data-id=\"3d3df6b\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div 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12v52h48c26.5 0 48 21.5 48 48zm-48 346V160H48v298c0 3.3 2.7 6 6 6h340c3.3 0 6-2.7 6-6z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tYear\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t2013 \/ 2014\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5b3dc68a e-con-full e-flex parallax_section_no qode_elementor_container_no e-con e-child\" data-id=\"5b3dc68a\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-573e5290 elementor-mobile-position-left elementor-tablet-position-left elementor-view-default elementor-position-top elementor-widget elementor-widget-icon-box\" data-id=\"573e5290\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-cog\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M487.4 315.7l-42.6-24.6c4.3-23.2 4.3-47 0-70.2l42.6-24.6c4.9-2.8 7.1-8.6 5.5-14-11.1-35.6-30-67.8-54.7-94.6-3.8-4.1-10-5.1-14.8-2.3L380.8 110c-17.9-15.4-38.5-27.3-60.8-35.1V25.8c0-5.6-3.9-10.5-9.4-11.7-36.7-8.2-74.3-7.8-109.2 0-5.5 1.2-9.4 6.1-9.4 11.7V75c-22.2 7.9-42.8 19.8-60.8 35.1L88.7 85.5c-4.9-2.8-11-1.9-14.8 2.3-24.7 26.7-43.6 58.9-54.7 94.6-1.7 5.4.6 11.2 5.5 14L67.3 221c-4.3 23.2-4.3 47 0 70.2l-42.6 24.6c-4.9 2.8-7.1 8.6-5.5 14 11.1 35.6 30 67.8 54.7 94.6 3.8 4.1 10 5.1 14.8 2.3l42.6-24.6c17.9 15.4 38.5 27.3 60.8 35.1v49.2c0 5.6 3.9 10.5 9.4 11.7 36.7 8.2 74.3 7.8 109.2 0 5.5-1.2 9.4-6.1 9.4-11.7v-49.2c22.2-7.9 42.8-19.8 60.8-35.1l42.6 24.6c4.9 2.8 11 1.9 14.8-2.3 24.7-26.7 43.6-58.9 54.7-94.6 1.5-5.5-.7-11.3-5.6-14.1zM256 336c-44.1 0-80-35.9-80-80s35.9-80 80-80 80 35.9 80 80-35.9 80-80 80z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tservices\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tSEO Consulting, SEO Training, Adwords Campaign\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7895905c e-con-full e-flex parallax_section_no qode_elementor_container_no e-con e-child\" data-id=\"7895905c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14f70536 elementor-mobile-position-left elementor-tablet-position-left elementor-view-default elementor-position-top elementor-widget elementor-widget-icon-box\" data-id=\"14f70536\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/www.boehringer-ingelheim.com\/it\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"website\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-globe\" viewBox=\"0 0 496 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M336.5 160C322 70.7 287.8 8 248 8s-74 62.7-88.5 152h177zM152 256c0 22.2 1.2 43.5 3.3 64h185.3c2.1-20.5 3.3-41.8 3.3-64s-1.2-43.5-3.3-64H155.3c-2.1 20.5-3.3 41.8-3.3 64zm324.7-96c-28.6-67.9-86.5-120.4-158-141.6 24.4 33.8 41.2 84.7 50 141.6h108zM177.2 18.4C105.8 39.6 47.8 92.1 19.3 160h108c8.7-56.9 25.5-107.8 49.9-141.6zM487.4 192H372.7c2.1 21 3.3 42.5 3.3 64s-1.2 43-3.3 64h114.6c5.5-20.5 8.6-41.8 8.6-64s-3.1-43.5-8.5-64zM120 256c0-21.5 1.2-43 3.3-64H8.6C3.2 212.5 0 233.8 0 256s3.2 43.5 8.6 64h114.6c-2-21-3.2-42.5-3.2-64zm39.5 96c14.5 89.3 48.7 152 88.5 152s74-62.7 88.5-152h-177zm159.3 141.6c71.4-21.2 129.4-73.7 158-141.6h-108c-8.8 56.9-25.6 107.8-50 141.6zM19.3 352c28.6 67.9 86.5 120.4 158 141.6-24.4-33.8-41.2-84.7-50-141.6h-108z\"><\/path><\/svg>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.boehringer-ingelheim.com\/it\" >\n\t\t\t\t\t\t\twebsite\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tboehringer-ingelheim.com.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2406c7bd e-flex e-con-boxed parallax_section_no qode_elementor_container_no e-con e-parent\" data-id=\"2406c7bd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6db0b726 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6db0b726\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-576e808a e-flex e-con-boxed parallax_section_no qode_elementor_container_no e-con e-parent\" data-id=\"576e808a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-407bd44d elementor-widget elementor-widget-spacer\" data-id=\"407bd44d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3df31807 e-flex e-con-boxed parallax_section_no qode_elementor_container_no e-con e-parent\" data-id=\"3df31807\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4922785d elementor-widget elementor-widget-text-editor\" data-id=\"4922785d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Boehringer Ingelheim: consulting, SEO training and adwords campaigns<\/h1><div>\u00a0<\/div><p>German multinational among the top 20 pharmaceutical companies in the world. The Italian subsidiary consists of three divisions: prescription and hospital drugs, the division that deals with the marketing of self-medication and wellness products, and the veterinary division.<\/p><h3>\u00a0<\/h3><h3>Goals<\/h3><div>\u00a0<\/div><ul><li>Gain the knowledge base on the topic of SEO optimization (marketing department);<\/li><li>Receive SEO and Usability consulting;<\/li><li>Generate traffic to one of the company&#8217;s portals.<\/li><\/ul><h3>\u00a0<\/h3><h3>Services<\/h3><div>\u00a0<\/div><ul><li>SEO Training Course for some members of the marketing department;<\/li><li>SEO consulting and usability analysis for one of the company&#8217;s sites;<\/li><li>Adwords advertisement to promote the &#8220;1 Mission 1 Million&#8221; heart attack awareness and prevention campaign.<\/li><\/ul><h3>\u00a0<\/h3><h3>Results<\/h3><div>\u00a0<\/div><p>Good. Training in SEO allowed participants to acquire the basics in website optimization. SEO consulting and usability analysis of the site allowed to highlight the limitations and room for improvement, as well as to assess the possibility of completely renovating it. Internet advertising with the google adwords system (international campaign) while generating a considerable volume of traffic did not reach the ambitious goal of one million registrations. 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Boehringer Ingelheim: consulting, SEO training and adwords campaigns \u00a0 German multinational among the top 20 pharmaceutical companies in the world. The Italian subsidiary consists of three divisions: prescription and&#8230;<\/p>\n","protected":false},"author":1,"featured_media":8427,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","portfolio_category":[],"portfolio_tag":[],"class_list":["post-8861","portfolio_page","type-portfolio_page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Boehringer Ingelheim: consulting, SEO training and adwords campaigns - OUTOFSEO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.outofseo.com\/en\/portfolio\/boehringer-ingelheim-consulting-seo-training-and-adwords-campaigns\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Boehringer Ingelheim: consulting, SEO training and adwords campaigns - OUTOFSEO\" \/>\n<meta property=\"og:description\" content=\"CUSTOMER Boehringer Ingelheim Year 2013 \/ 2014 services SEO Consulting, SEO Training, Adwords Campaign website boehringer-ingelheim.com. 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